Cambio is a joint venture between The Jonas Group, MGX Lab and AOL
Teens and young adults get an all-access pass to top stars including the Jonas Brothers, Demi Lovato, Jordin Sparks, and many other favorites
Cambio is kicking off with “Cambio Cares,” a series where the stars help raise awareness of philanthropic causes close to their heart – for example, in one of the first episodes, Demi Lovato does volunteer work in Chile
Cambio content will include:
Artist-generated content: Spontaneous, fun viral videos from the artists themselves Artist-driven non-scripted reality shows: Watch your favorite Cambio stars in reality programs Specials: Exclusive looks at movie premieres, birthday parties, concerts, album-release parties and more Original episodic programs: Entertainment news, features and behind-the-scenes shows starring the best teen talent
About Cambio artists:
*Jonas Brothers: With best-selling albums, sold-out tours, hit television shows and feature films to their credit, Jonas Brothers are an award-winning group with millions of fans all over the world.
*Demi Lovato: Best known for her star turn in Disney’s Camp Rock and its upcoming sequel, Demi Lovato is a best-selling musician whose most recent album hit #1 on the Billboard charts.
*Jordin Sparks: GRAMMY nominated artist and winner of the sixth season of American Idol, Jordin is a truly dynamic modern talent. She is set to star in the Broadway smash “In the Heights.”
*Honor Society: Honor Society combines arena rock, pop and hip hop to deliver one of today’s freshest sounds.
*Wonder Girls: Hailing from South Korea, the Wonder Girls are making waves all over the world – their single, “Nobody,” became the first by a Korean artist to break the Billboard 100.
…And many more
Did you know?
Cambio artists have dedicated, engaged fan bases. Combined, they have over 4.5M Facebook fans, nearly 6M Twitter followers, and over 67M channel views on YouTube.
Over 1.7M people tuned in to a live webcast for the release of the latest Jonas Brothers album, leaving an average of 23K messages per minute.
When Honor Society announced their upcoming “Here Comes Trouble” tour, it became a top Twitter topic within the hour.
SOURCE: Facebook, Twitter, YouTube, UStream – Cambio
Visit the site: http://www.cambio.com/