Where other celebrities are quick to team up with luxury brands, or release limited-edition collaborations that sell out so fast they end up going for thousands on eBay, Demi Lovato is proving she’s one hell of a savvy businesswoman. In a move that shows she clearly gets her fans, the singer just teamed up with NYC cosmetics to design her own makeup collection, Lovatics by Demi. And there isn’t a single item in the line that’s over $5.
As for the products, they’re on par with the rest of your drugstore faves. Think basics such as volumizing mascara ($4.99), three different shades of lip and cheek tints ($3.99), a versatile eyeshadow palette that’s made for day-to-night wear ($4.99), and an eyebrow pencil with a grooming brush ($1.99)—an obvious choice seeing that pretty much everyone wants her power brows right now. (The secret, FYI, is to brush the hairs at the inner corner of the brow straight up. It makes them look stronger and fuller.) All will be available at Target and Walmart stores later this month.
Considering you can buy the entire collection for $16, not even half of what most celebrity collabs cost, there’s really no reason not to try them. Especially when you’ve got a gorgeous photo like the above for inspiration.
Category: Latest News
Fall Out Boy released their brand new video featuring Demi and I’ve just added screen captures into the gallery. Be sure to check out the video below as well!
Demi Lovato has no rules when it comes to being a rulebreaker.
“It’s not intentional and that’s what’s awesome – people see it,” said Lovato upon receiving the inaugural “Rulebreaker” award at Billboard’s Women in Music event on Dec. 11 at Cipriani Midtown in New York. “I’m excited to show people you can be yourself and people will appreciate it.”
The “Confident” singer spoke to the room of music executives after delivering a powerful performance of her breakup ballad “Stone Cold.”
“I’m not a public speaker by any means, I’m a singer, and so this might be a little awkward,” she said nervously, but thankful for the award “because for the first time in my life and my career, I’ve grown to know who I am as a person and as an artist”
Lovato spoke candidly about not fitting in when she was younger, punching a boy in the face who said “Girls suck!” and praying with her band before performances that their collaboration will inspire just one person.
The award was presented to Lovato by Fifth Harmony and featured video comments by Nick Jonas.
Billboard Women in Music 2015 airs on Lifetime, Dec. 18 at 8 p.m. ET.
“My 2015 has been incredible,” says Demi Lovato, 23, whose fifth album Confident arrived in November. “People look at me as an artist that has been around for a while, rather than another former Disney star.” Sure enough, Lovato’s most recent record debuted at No. 2 on the Billboard 200, bolstered by the coyly bicurious lead single “Cool for the Summer” and the triumphant title track. Even more spectacular, though, was watching Confident’s declaration of self-love at work in her own life. Lovato — who has been frank about her struggles with addiction, depression and body image — never has been afraid to show her vulnerabilities. But with the launch of her mental-health campaign “Be Vocal: Speak Up for Mental Health” in May, which led her to speak even more openly about living with bipolar disorder, she also showcased her hard-earned self-confidence (even posing nude in an unretouched, makeup-free Vanity Fair photo shoot). This was the year Lovato redefined “fearless.”
“The biggest struggle isn’t being a ‘woman in the industry,’ it’s being a ‘celebrity’: People feel entitled to demand things because they feel you belong to them. To me, it’s less about gender and more about fame.”
On Going Nude and Makeup-Free
“The response has been incredible. I’m really glad people understood the meaning and the purpose behind it.”
“If I was able to record a song with Kelly Clarkson, that would be a dream come true.”
“Tove Lo’s ‘Talking Body’ and [Hailee Steinfeld’s] ‘Love Myself’ — they’re probably the songs I listened to most this year.”
Debuted at No. 2 on the Billboard 200 with Confident
Hit No. 11 on the Billboard Hot 100 with “Cool for the Summer”
Lobbied legislators on behalf of advocacy campaign “Be Vocal”
Released Demi Lovato: Path to Fame mobile app
Visited Sweden twice: “I really enjoyed Stockholm!”
Alanis Morissette and Demi Lovato will perform together at the American Music Awards on Sunday.
The collaboration was announced by Twitter Music, showing off the platform’s new emojis with a comic image for Morissette that shows up with the hashtag #AlanisAMAs.
No word yet on what Morissette and Lovato might perform. They join a long list of previously announced performers that includes host and performer, Jennifer Lopez, as well as sets from Justin Bieber, Ariana Grande, Coldplay, Gwen Stefani, 5 Seconds of Summer, The Weeknd and a Star Wars performance from Pentatonix with a full symphony orchestra.